Frequently Asked Questions

Direct answers about Heartly, flash sales, pricing, Shopify and WooCommerce support, the Marketplace, and AI features. For anything not covered here, email support@heartly.io.

What is Heartly?

Heartly is an intelligent commerce platform for Shopify and WooCommerce merchants. It turns regular products into time-limited flash sales with real countdown timers, real stock scarcity, and a public Deal Marketplace at deals.heartly.io. Merchants install Heartly in one click, schedule a flash sale in minutes, and the deal gets discovered by shoppers on Google, Bing, ChatGPT, and Perplexity. Heartly works on both Shopify and WooCommerce out of the box. Pricing starts at €29/month.

How does a flash sale on Heartly work?

A merchant picks a product, sets a discount percentage, a start time, and a duration. Heartly then creates a dedicated landing page with a countdown timer, stock indicator, and one-click checkout. The sale auto-activates at the scheduled start and auto-ends when time or stock runs out. During the sale, the page gets published to deals.heartly.io so shoppers can discover it. After the sale ends, the URL becomes a tombstone page for 7 days to protect search-engine link equity, then redirects cleanly.

What's the difference between Shopify and WooCommerce support?

Heartly supports both platforms with feature parity. On Shopify, Heartly uses the GraphQL Admin API, OAuth 2.0, and App Store billing. On WooCommerce, Heartly uses the REST v3 API, OAuth 1.0a with per-shop keys, and Stripe billing. The merchant experience is identical — same dashboard, same flash sale creator, same Marketplace publication, same AI Assistant. The underlying integration differs because the platforms differ, but the merchant never needs to know that.

What does Heartly cost?

Three plans: Basic at €29/month (Flash Sales, Countdown, Stock Limits, Order Sync), Plus at €59/month (adds Carousel Campaigns, Custom Branding, Designer, Basic Analytics), and Pro at €99/month (adds Advanced Analytics, Real-time Dashboard, AI Assistant). A 7-day free trial ships on all plans — no credit card required. Shopify merchants pay through the Shopify App Store. WooCommerce merchants pay through Stripe. No setup fees, no per-transaction fees, no hidden costs.

Is there a free trial?

Yes. Every plan ships with a 7-day free trial. No credit card required — merchants sign up, install Heartly on their Shopify or WooCommerce store, and explore every feature for a full week before any charge. Cancel any time during the trial at zero cost. After the trial ends, the merchant is billed automatically on the selected plan unless they cancel.

How do I install Heartly on my Shopify store?

Open the Shopify App Store, search for Heartly, and click Install. The Shopify OAuth flow takes you to Heartly, asks for the standard product and order permissions, and redirects back to your dashboard. Total install time is under 2 minutes. The app does not require custom theme code, no Liquid edits, no Shopify Plus. First flash sale can go live within 5 minutes of install.

What's the difference between a regular discount code and a flash sale?

A discount code is a passive coupon. A flash sale is an active campaign with urgency built in — a real countdown timer, a real stock indicator, a dedicated landing page. Discount codes get forgotten in checkout. Flash sales get shared in WhatsApp groups, discovered on search, and featured on the Heartly Marketplace. Scarcity plus a visible clock drives the purchase decision in a way a static coupon code cannot.

How do I reach more customers with Heartly?

Every flash sale published through Heartly gets a public landing page on deals.heartly.io with full SEO and AI-crawler optimization — robots.txt allowlist for GPTBot, ClaudeBot, PerplexityBot and nine other AI crawlers, Product JSON-LD schema, public JSON API, and llms.txt manifest. ChatGPT, Gemini, Perplexity, and Google can extract and cite the deal. The Heartly mobile apps (iOS and Android) push notify shoppers when deals go live. The Autopilot feature on Pro plans creates flash sales automatically from your inventory signals.

What is the Heartly Marketplace?

The Heartly Marketplace is a public deal directory at deals.heartly.io where every active flash sale from every Heartly merchant gets listed. Shoppers browse real-time deals from hundreds of brands, filter by category, and click through to the merchant's checkout. No other flash sale app has a public marketplace — they stop at the merchant store level. The Marketplace is free for merchants on every plan and drives discovery traffic without any extra setup.

How does Heartly sync with my cart?

Heartly reads product and variant data through the platform's native API — GraphQL on Shopify, REST on WooCommerce — so inventory, prices, and metadata stay in sync automatically. When a shopper buys during a flash sale, the order flows into your normal fulfilment pipeline like any other order. Heartly never holds cart data itself. Inventory counts update in real time during the sale so two shoppers can't buy the last unit.

Can I run multiple flash sales at the same time?

Yes. Merchants can run multiple flash sales in parallel on every plan. Each sale has its own landing page, its own countdown, and its own stock pool. The Autopilot feature on Pro plans also runs scheduled sales in the background so the merchant's calendar stays full without manual effort.

How long can a flash sale last?

Any duration from 5 minutes to 7 days. Most high-performing flash sales run 4 to 48 hours — long enough for WhatsApp and email to circulate, short enough that urgency drives the purchase. Heartly enforces a minimum of 5 minutes so the countdown is meaningful, and a maximum of 7 days so the sale stays a flash sale and not a permanent discount. After the sale ends, the URL stays live as a tombstone page for 7 days to preserve search-engine link equity.

What happens when stock runs out?

The flash sale auto-ends the moment the last unit sells. The landing page shows a Sold Out state with the final sale stats, and the URL redirects to the next active deal after 7 days. Shoppers who miss the sale see a clear message and a link to browse current deals, not a broken cart. Merchants keep the sale statistics (units sold, revenue, conversion rate) in the dashboard for post-sale analysis.

Which currencies are supported?

Heartly supports every currency supported by the underlying platform. Shopify supports 130+ currencies natively, so Heartly supports the same set. WooCommerce supports every currency configured in the store. Heartly reads the tenant currency from the shop settings automatically and displays prices with the correct symbol and decimal convention. Merchants do not configure currency separately in Heartly.

How does the Autopilot feature work?

Autopilot is a Pro plan feature that creates flash sales automatically based on your inventory signals. The AI Assistant analyses sales history, overstock positions, and category trends to recommend products for flash sales, picks the optimal duration and discount depth, and schedules the sale during the peak-conversion hour for your timezone. The merchant reviews the recommendation in the dashboard and approves with one click, or enables fully automatic mode for hands-off operation.

Next steps

Compare Heartly against other flash sale tools, explore all features in detail, or jump straight to pricing.

Last updated: April 16, 2026