Heartly vs ShopLentor

01 · About ShopLentor

What is ShopLentor?

ShopLentor, formerly WooLentor, is a WooCommerce page builder for Elementor and Gutenberg from DevItems. It reports 90,000+ active installs on WordPress.org with a 4.5 star rating across 273 reviews as of July 2026. The plugin ships 120+ Elementor widgets, 85+ Gutenberg blocks, and 36+ modules covering wishlist, product compare, variation swatches, and quick view. One of those modules is a Flash Sale Countdown that places a timer on product pages.

ShopLentor controls how the merchant's WooCommerce pages look. Heartly runs the sale that lives on them. A ShopLentor flash sale is a countdown widget dropped into a layout. A Heartly flash sale is a scheduled campaign with its own page, its own inventory rules, and a public listing that shoppers reach without visiting the shop first.

02 · Side by side

Feature comparison.

03

What Heartly adds that a page builder does not cover

Every Heartly flash sale publishes to deals.heartly.io, a public directory of every live deal from every Heartly merchant. The full AI crawler stack sits behind it: robots.txt allowlist, Product JSON-LD, a public JSON API, and llms.txt. ChatGPT, Gemini, Perplexity, and Claude can read a Heartly deal and cite it to a shopper who never heard of the shop. ShopLentor renders inside the merchant's own WordPress site. Traffic has to arrive at the store first.

04

One dashboard for WooCommerce and Shopify

ShopLentor is built on Elementor and Gutenberg, so it runs on WordPress and WooCommerce only. Merchants who add a Shopify store pick a second tool and rebuild the sale twice. Heartly runs both platforms from one dashboard with the same features, the same pricing, and the same Marketplace. A merchant on WooCommerce today who moves to Shopify next year keeps their campaign history.

05

Countdown widget vs scheduled campaign

ShopLentor's Flash Sale Countdown shows a timer on a product page the merchant has already discounted by hand. Heartly owns the whole campaign: it sets the sale price through the WooCommerce API, reads live inventory, ends the sale when the last unit ships, and leaves a tombstone page for anyone who arrives late. The timer counts real seconds against real stock instead of decorating a manual price change.

06

PAngV compliance for German shops

German price indication law requires the lowest price of the last 30 days next to any discount. Heartly tracks price history per variant, calculates that figure automatically, and prints it on the sale page. Merchants running a countdown widget on a hand-set sale price track the 30-day floor themselves in a spreadsheet. For a DACH shop this is the difference between a compliant sale and a warning letter.

07

AI Assistant and Autopilot

Heartly Pro reads sales history, inventory positions, and category trends to recommend the next sale, then Autopilot schedules it in the shop's highest converting hour in the shop's own timezone. ShopLentor gives the merchant the widgets and leaves the strategy to them.

08 · Pricing

Pricing.

ShopLentor ships a free tier on WordPress.org with a paid Pro upgrade for advanced modules, priced per site. Heartly is flat at €29 Basic, €59 Plus, and €99 Pro per month, covering Shopify and WooCommerce with no per-site licence. Merchants who already run ShopLentor for layout keep it and add Heartly for the sale engine. The two sit at different layers of the stack.

Other comparisons.

Last updated April 2026 · ShopLentor website ↗